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Art & Photography

Adrian47: 'How i'm going to change the magazine industry forever'

Art card
August 26th, 2026Text Adrian Medina

Magazines were once cultural objects—things people waited for, collected, displayed, traded, and returned to years later. They documented movements before history had found the language to explain them. They gave artists entire worlds to exist inside and made ordinary people feel like their stories were worth preserving.

Somewhere along the way, much of that feeling disappeared.

Adrian47: 'How i'm going to change the magazine industry forever' — image 1

People became content. Art became promotion. Stories were shortened, simplified, and forced into familiar formats because those formats were easier to sell. Many publications began documenting only what had already been validated: the biggest name, the safest trend, the person with the most followers, or the story most likely to perform online.

I want to build the opposite of that.

With ARCHVE MAGAZINE, I plan to create a publication shaped by people of every kind—not only established artists, celebrities, or industry-approved voices. I want to document the person creating alone in their bedroom, the musician recording songs no label has discovered, the photographer carrying a camera through their neighborhood, the designer building an entire world without a budget, and the ordinary person with an extraordinary story they have never been given the space to tell.

The future of magazines should not be controlled by who already has access. It should be built around discovery.

ARCHVE will accept photographs, videos, writing, unfinished ideas, personal memories, strange interests, difficult experiences, and stories that may not fit neatly into a traditional editorial category. A submission should not need to arrive as a completed article to be valuable. Someone may send a photograph, a voice note, a sentence, or the beginning of an idea. My responsibility as an editor and creative director is to recognize what exists inside it and transform it into something unforgettable.

That is one of the ways I plan to change the industry: every story will be treated as an opportunity to create art.

I do not want ARCHVE’s pages to feel like information placed inside a template. I want every feature to have its own visual language. The typography, pacing, imagery, composition, and physical experience of the page should respond to the person being documented. An interview with a musician should not look identical to a story about someone’s childhood. A photo essay should not be forced into the same system as a personal confession. Each subject deserves a world built specifically around them.

The magazine itself should feel less like a product and more like an artifact.

I want people to keep an issue of ARCHVE because it captured something that could never exist in quite the same way again. Years from now, someone should be able to open it and understand how people were thinking, dressing, speaking, struggling, celebrating, and creating at that exact moment. Not the polished version rewritten after a movement becomes profitable—the real version, documented while it is still alive.

That is why the name ARCHVE matters. To archive something is to declare that it deserves to survive.

Adrian47: 'How i'm going to change the magazine industry forever' — image 2

My plan is not to separate print from the digital world, but to make them strengthen one another. The website can move, evolve, and introduce people to stories instantly. Print can give those stories permanence. One can capture the present while the other protects it from disappearing. Together, they can create an experience that is immediate without becoming disposable.

ARCHVE began with my own perspective, but it cannot end there. I do not want to build a magazine that only reflects my taste or my immediate surroundings. Although my story begins in Texas, the publication should have no creative border. Someone from Houston should be able to exist beside someone from another side of the world—not because their experiences are identical, but because both deserve to be documented with the same level of care.

Changing the magazine industry also means changing the relationship between a publication and its audience. I do not want ARCHVE to speak down to people or tell them what they should consider important. I want the audience to help shape what the magazine becomes. The readers can also be the contributors, subjects, artists, photographers, writers, and future editors. The publication should feel like a living exchange between people rather than a distant institution deciding culture from above.

I know that saying I plan to change the magazine industry forever is ambitious. It is supposed to be.

Real change rarely begins with permission. It begins when someone becomes dissatisfied with what already exists and decides to create the thing they wish they could find. I cannot predict exactly how large ARCHVE will become, but I know what I want it to stand for: creative freedom, honest documentation, meaningful collaboration, and the belief that no genuine human story is too small to become art.

I do not want to create another magazine people briefly scroll past and forget.

I want to create something they can hold. Something they can feel. Something that introduces them to a person they would have never discovered otherwise. Something that inspires them to make their own work, tell their own story, or see their own life as worthy of documentation.

The goal is not simply to participate in the magazine industry.

The goal is to remind people why magazines mattered in the first place—and then build what they can become next.